Seleção dobra a audiência da manhã da Globo

Keila Jimenez

O amistoso Brasil x Zâmbia, exibido na manhã de terça-feira (15), rendeu à Globo praticamente o dobro de audiência que ela costuma registrar no horário.

A partida, que ocupou as faixas dos programas “Mais Você” e “Bem Estar”, marcou média de 13 pontos de audiência, um acréscimo de 86% de ibope no horário, que costuma marcar entre 6 e 7 pontos de média.

Cada ponto equivale a 62 mil domicílios na Grande São Paulo.

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