SBT abandona pacote da Warner e Globo negocia

Folha

Trunfo do SBT durante 14 anos, os cobiçados filmes e desenhos da Warner Bros. ficarão soltinhos no mercado de TV aberta. Silvio Santos não renovará o contrato, que vence no dia 28, com a produtora americana.

Os executivos da Warner já estão negociando o seu pacote de filmes e atrações com outras emissoras brasileiras, entre elas a Globo, uma das maiores interessadas.

Entre os entraves para a renovação do acordo estão o preço alto do pacote e a baixa audiência dos filmes. A Warner quer R$ 40 milhões anuais pelo seu conteúdo.

O acordo entre Warner e SBT começou em 1999, e dele nasceram as três principais sessões de filmes da emissora. Entre os títulos importantes do pacote está a sequência de Harry Potter.

Mas o SBT sempre aproveitou muito bem outros produtos da Warner, como as séries, que loteiam a madrugada da emissora. Entre elas estão “The O.C.”, “Supernatural” e “Two and a Half Men”.

Os infantis da emissora serão prejudicados pelo término do acordo, pois dele saem os clássicos desenhos dos personagens Looney Tunes, como Pernalonga. Também são da Warner a série “Scooby-Doo” e os mais moderninhos, que reinam na TV paga, como “Ben 10”.

Procurado, o SBT não comentou o assunto.

De época Mariana Ximenes entra nesta sexta na novela ‘Joia Rara’ (Globo) como a vedete Aurora; em Paris, ela faz as malas para voltar ao Brasil (João Cotta/TV Globo)

Freela Felipe Barbosa, filho do presidente do Supremo Tribunal Federal, Joaquim Barbosa, segue trabalhando na Globo, na produção do “Caldeirão do Huck”.

Freela 2 Em julho, quando a Folha noticiou que o rapaz era funcionário do canal, a Globo disse que Felipe ficaria lá por três meses, que já se passaram. A rede informa que ele segue como temporário.

Pacote O canal +Globosat comprou quatro séries para 2014 : “Pablo Escobar: El Patrón del Mal”, a terceira temporada de “Braquo”, duas de “Rev” e as quatro temporadas de “Being Erica”.

Barraco  Qual o limite do “Casos de Família”, do SBT? O programa de ontem trouxe duas histórias de pedofilia que acabaram em casamento.

Barraco 2  Em um deles, a jovem, já adulta, contou que se relacionava com o então marido desde os 11 anos de idade.

Reforma A Band vai promover uma grande integração de seu conteúdo jornalístico, unindo suas várias plataformas, TV aberta, paga, internet, jornal e rádio. André Luiz Costa sai da rádio BandNews rumo ao jornalismo da Band, para ser, ao lado do argentino Diego Guebel, um dos principais operadores dessa fusão.

Virtual Começaram ontem, no SBT, as gravações do quadro “Fenômenos do YouTube”, que deve estrear no dia 20 no “Programa Eliana”.

Chance Regina Volpato está tentando emplacar um programa feminino na TV Gazeta.

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